Logo Usage Guidelines

The Do's and Don'ts

Do

  • Use ONLY the approved logos provided
  • Use ONLY the Pantone colors listed 
  • Use the logos with a MINIMUM size of 1 inch x 1 inch

Don't

  • Combine the logo with other graphic design elements
  • Alter logo colors
  • Change or move text- "NCWIT Award for Aspirations in Computing" -from current location within the graphic
  • Distort the shape of the logo by streching or squeezing the design. Always scale the logo proportionally.

COLORS

Pantone 390; CMYK: C=22, M=0, Y=100, K=8

Pantone 549; CMYK: C=52, M=6, Y=0, K=25

LOGO FORMATS

  • JPEG Format (.jpg): JPEGs are for typical, everyday use in Word documents or to upload to webpages. These logos will have a white background, so use them accordingly.
  • PNG Format (.png): PNGs are used for websites, but because of the lack of support for the CMYK color space, and the fact that there can be no color separations, the PNG file is not a good fit in a print production cycle.

LOGOS

Full Color: THIS IS THE DEFAULT, PRIMARY LOGO AND SHOULD BE USED FOR ALL PROMOTIONAL OPPORTUNITIES unless project specifications require a different format listed below.

Use on any webpage

Use on any color print materials, such as:

  • flyers/posters
  • newspaper/magazine advertisements

Use on swag* items, such as:

  • t-shirts
  • water bottles
  • magnets
  • ribbons

*Note: Some printing vendors charge extra for "full color" artwork or do not accept full color artwork.

​JPEG or PNG

3-Color: Use on swag items where full color artwork is not an acceptable format or for a cost-efficient alternative to full color, such as:

  • t-shirts
  • water bottles
  • magnets
  • ribbons

​JPEG or PNG

Black & White: Use on non-color print materials, such as:

  • flyers, posters
  • newspaper/magazine advertisements

​JPEG or PNG

1-Color/Outline: Use for engraving items. Use on swag items where full color artwork is not an acceptable format or for a cost-efficient alternative to full color, such as:

  • t-shirts
  • water bottles
  • magnets
  • ribbons

JPEG or PNG

 

Click here to download a zip file of logos in high resolution